Information You Can TrustGuanxi: The China Letter brings you hard-hitting advice from executives who have worked in China for years, as well as the voices of well-known Washington economic analysts and top academic experts. They know the China business inside out--and not only outsourcing and manufacturing, but online media, biotechnology, luxury retailing, and renewable energy. Guanxi: The China Letter is the one place where hundreds of China experts--from countries around the world—come together to share their knowledge. Guanxi is brought to you by Berkshire, a leading publisher on global business, international relations, social networking, and sustainability. Berkshire itself is partnering with Chinese companies to develop popular and professional books and online reference and biographical databases.
Here's what's coming, as we watch the Olympics and help you prepare for the exciting times ahead:
Insight into China’s long-term goals in technology innovation, with a focus on R&D, international collaborations, and the quest for high-value enterprises that can expand worldwide.
Expert advice on how to use increased global awareness of China today to build your business and relationships.
Why "guanxi"? During good times and bad, the Chinese have depended on guanxi--literally “networks of mutual support.” Today, guanxi is coming to have a larger meaning as China becomes a growing influence in the global community and as Chinese professionals and companies expand their global role and global connections. In Guanxi: The China Letter, we look at guanxi as a vital form of social networking that can inform and improve business activities and make those who have it, whether individuals or companies, the preferred partners for Chinese companies, too.