Guanxi is a prerequisite for doing business in China, as Berkshire Publishing Group has learned through its own ventures. Now Berkshire offers you Guanxi: The China Letter, a network of China hands--analysts, journalists, and China watchers, as well as scholars and successful business people--who will help you negotiate, and navigate the fascinating world of modern-day China.
During good times and bad, the Chinese have depended on guanxi--literally “networks of mutual support”--for help in negotiating government bureaucracies. Today, guanxi is coming to have a larger meaning as China becomes a growing influence in the global community and as its peoples global connections, online and off, develop in myriad ways. In Guanxi: The China Letter, we look at guanxi as a vital form of social networking that can inform and improve business activities and make those who have it, whether individuals or companies, the preferred partners for Chinese companies, too.